Swap File #2: Book Jacket

Blink by Malcom Gladwell
I got this book in paperback a couple of years ago because I thought it would be an interesting read. Most likely what drew me to it was how well designed the cover was. Again, it's very simple, but because there is so little going on, it stops the reader from being distracted by the things going on on the cover, and read the words that the author wants him or her to read. It's so well designed and the type is wonderful. This cover was designed by Yoori Kim, whom also has some other great book cover designs as well.